Global Mobile Gaming Market: Overview
Mobile games are generally video games that are played on smartphones, feature phones, PDAs, smartwatches, portable media players, tablet computers, or calculators. In today’s era, downloading mobile games from app stores and from portals of mobile operator have become a trend. However, in some cases, these games are preloaded on the devices by the mobile operator/OEM while purchasing. This is done through Bluetooth, infrared connection, with the help of cable, or memory card.
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Global Mobile Gaming Market: Growth Factors
Rising smartphone adoption has considerably changed the whole gaming market scenario. In the last few years, enhanced pocket computers have improved the customer experience, further contributing to the global market growth. Real-time multiplayer have altered the smart pocket games as well as fulfilled the customers’ requirement of e-sport. Customers are attracted to the benefits obtained from smart games on the cloud. Here, users are able to pause, play, change device, speak the local language, and find a friend to play is safe. All these aspects are expected to boost the global the mobile gaming market in the near future. Less competition in the global market as compared to consoles and PCs is one of the major factors driving the growth of the global market. In addition, less time and cost are required for the development of pocket computer games, as compared with the time required for PCs and consoles. Furthermore, they also involve hefty investment in millions and dollars, making it expensive. All these factors are anticipated to propel the global mobile gaming market in future.
Specific rules defined, market fragmentation, and heterogeneity is few market retrains hampering the growth of the global market.
Global Mobile Gaming Market: Segmentation
The mobile gaming market is segmented on the basis of type and region. On the basis of type, the global market is segmented as an adventure, action, card, role-playing games (RPGs), sports, and strategy. Region-wise, the global market is classified as Europe, Latin America, Asia Pacific, North America, and the Middle East & Africa.
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Global Mobile Gaming Market: Regional Analysis
China is expected to have the fastest growth in the global mobile gaming market is mainly due to the increased revenues from smartphones in this region. This is owing to the availability of numerous local vendors in this region. This trend is followed by the U.S. In addition, Asia Pacific is further expected to be one of the fastest growing markets in the near future. This trend is followed by North America. Latin America and the Middle East and Africa are predicted to witness considerable growth in coming years.
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Global Mobile Gaming Market: Competitive Players
Some of the major companies in the global mobile gaming market are Gameloft, EA, and Glu Mobile. Tencent, GAMEVIL, NetEase, MocoSpace, I-play, Microsoft, DeNA Co., Ltd., Sony Computer Entertainment, Ubisoft, GREE International, and Nexon are few other major players in the global market.
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